For a profession that didn’t exist much even a decade ago, becoming an influencer is a popular career option today. It requires churning quality content, keeping a 24/7 watch on the response to your work, and navigating the latest guidelines for your profession. There is good money and a cult following but how does one cut through the masses and stand out? Personal finance influencer Pranjal Kamra breaks down the hype in this episode of The Working Life.